Associate Director, Brand & Product Marketing

Mô tả công việc
Role Purpose The Associate Director of Brand, Product & Partnership Marketing is accountable for setting and leading Sun Life Vietnam’s brand strategy, product marketing agenda to drive long-term brand equity, commercial growth, and trusted market leadership. This role shapes how Sun Life is positioned in Vietnam — what the brand stands for, how products are brought... • Bachelor’s degree in Marketing, Business, Communications, or related fields; MBA preferred. • 10+ years of marketing experience, with senior leadership exposure in financial services, insurance, banking, or similarly regulated industries. • Proven leadership in brand strategy, product marketing, and partnership/co-branding initiatives. • Strong experience managing senior stakeholders, cross-functional teams, and agency ecosystems. • Track record of balancing...