Brand Marketing Specialist

Mô tả công việc
1/ Strategic Branding & IMC: Conduct user behavior research and market analysis to establish Integrated Marketing Communication (IMC) strategies, positioning the brand as a market leader and building solid trust in customers' minds. 2/ Unified Messaging Framework: Directly develop standardized messaging for each target audience, ensuring a consistent brand voice across all digital platforms. 3/ Organic... 1/ Education: Bachelor’s degree in Marketing, Communications, PR, or related fields in Economics/Social Sciences. 2/ Experience: Minimum of 02 years of direct experience in Branding/MarCom within fast-paced environments or Agencies. 3/ Storytelling Excellence: Exceptional linguistic skills (English - Vietnamese) with the ability to transform dry data into inspiring brand stories. 4/ O2O Campaign Execution: Solid understanding of...