Mô tả công việc

Own the creative vision • Define and own the creative direction for OnPoint's flagship and (Super) Mega Campaign livestreams — set the creative bar that becomes the internal benchmark, working backward from commercial objectives to original concepts rather than adapting what competitors already do. • Make the creative call under ambiguity and tight timelines... • More than 4 years in creative/content development — livestream, social commerce, digital/creative agency, entertainment, or branded content. • A portfolio of original content formats or concepts you created (not just executed) — you can show ideas that were yours. • Strong grasp of livestream commerce mechanics: how creative choices drive retention, CTR, and conversion...