JobShip
NEWQuản lýFull-time

Manager – Brand Marketing (FMCG)

Saigon Beer - Alcohol - Beverage Corporation (Sabeco)
Saigon Beer - Alcohol - Beverage Corporation (Sabeco)External
Địa điểm
Hồ Chí Minh
Hình thức
Full-time
Đăng tuyển
Hôm qua
Brand Marketing

Mô tả công việc

KEY RESPONSIBILITIES • Brand Stewardship: Tasked with championing the Brand Strategy (i.e., Brand Positioning, Brand Architecture & Brand Touch Points) and driving consistency (and execution of it) in Taste Profiles, Packaging, Brand Identity & Price Positioning in a high-quality manner. • Brand Planning & development: Plan, priorities, and managing brand plan within established budgets and deadlines. •... Education: • University Graduate in Marketing/Economics/Business Administration or equivalents. Experience: • 5–8 years of FMCG Marketing experience. • Preferably at least 2-3 years specifically in Beer/Spirits category. • Must demonstrate a track record of a successful product launch or brand turnaround (with large scale local / national brands) in the Vietnam market with measurable Market Share gain. Skills: • Good Computer...