Mô tả công việc

Marketing planning and implementation 1. Marketing framework & actitivies planning • Apply structure marketing frameworks (e.g MKT funnels, segmentation, proposition, touch point, growth loops) develop the execution plan which is aligned with business goals and marketing expected outcomes for product MKT and other strategic projects • Understand market trend & consumer insight analysis • Leverage data and insights to understand needs,... • BA degree holder in Business, Marketing or related field. • Experience in finance service/ life insurance or digital commerce is a plus • 7-10+ years’ experience in Marketing focused on product marketing and/or acquisition • Strong undertanding of intergrated marketing including digital marketing • Proven track record of driving customer growth and campaign performance • A marketing person with strong commercial...