Mô tả công việc

1. Strategic Communication Planning • Develop the annual retail communication strategy and calendar aligned with commercial goals, new product launches, promotional campaigns, and key shopping seasons. • Translate business objectives into actionable communication frameworks with clear messaging and content pillars. • Ensure message consistency and synergy across all retail marketing touchpoints, working closely with Trade Marketing and... REQUIREMENTS Qualifications & Experience • Bachelor’s degree in Marketing, Communications, Journalism, Visual Arts, or related fields. • Minimum of 5 years of experience in brand or retail communication, with 3-5 years in a managerial or strategic role. • Experience working in retail, FMCG, or multi-location business environments is strongly preferred. • Proven ability to lead integrated campaigns and manage...