Mô tả công việc

1. Marketing Strategy & Planning • Conduct in-depth market research, competitor benchmarking, and audience analysis to identify growth opportunities. • Contribute to annual and quarterly marketing strategy aligned with business objectives. • Translate strategy into structured workplans with clear milestones, KPIs, and resource allocation. • Provide recommendations to strengthen OnPoint’s leadership positioning within Vietnam’s e-commerce ecosystem. • Continuously monitor industry trends, digital innovations, and... • Bachelor’s degree in Marketing, Business Administration, or related field. • Minimum 3-4 years of experience in B2B Marketing or Growth Marketing roles. • Proven experience leading cross-functional marketing projects (website, branding, integrated campaigns). • Strong understanding of full-funnel B2B marketing, from acquisition to lead nurturing and conversion. • Solid knowledge of owned & paid digital channels (Website, LinkedIn, Meta, TikTok, YouTube). • Strong project...