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Tin tuyển dụng Assistant Consumer Engagement Manager (In-Market Consumer Marketing Lead) tại Estee Lauder Vietnam được JobShip tổng hợp từ VietnamWorks. Xem thêm 411 việc làm Trưởng phòng Marketing trong 7.710+ việc làm marketing đang mở trên JobShip — cập nhật liên tục, lọc theo lương, cấp bậc & địa điểm bằng thanh tìm kiếm thông minh.

Quản lýMarketing

Assistant Consumer Engagement Manager (In-Market Consumer Marketing Lead)

Thỏa thuận

Hồ Chí MinhFull-timeđăng 18 ngày trước

JD chuẩn JobShipNội dung đã được JobShip sắp xếp lại giúp người đọc hệ thống nhanh hơn

Yêu cầu ứng viên

  • Minimum 7 years working experience in marketing, preferably worked in a fast-paced retail/sales company
  • At least 3 years of people management experience.
  • Qualifications / Knowledge
  • Degree in Marketing is preferred

Mô tả công việc

  • The Assistant Consumer Engagement Manager is accountable for the execution of omnichannel consumer engagement initiatives across owned, earned and paid media throughout the funnel as per the strategic guideline from the Marketing Lead.
  • Responsible for the adaptation of marketing calendar, media planning, content development and CRM programming for the assigned Brands.
  • In addition, this position is accountable for planning, developing and implementing marketing communications and omnichannel marketing initiatives to achieve brand objectives.
  • This role works closely with Retail Marketing, Commercial as well as Education teams for successful execution of all brand activities.
  • Marketing Planning, Calendar and Campaign Implementation
  • Monitor beauty communication and social/digital landscape
  • Coordinate and executing brand omni-channel marketing programs
  • Manage and execute campaigns by partnering with in-market Education, Commercial, and DCM teams to align and achieve business goals
  • Deliver and execute in-market marketing strategies including key selling points of new products, social story-telling to reflect consistent message across touchpoints and communication channels (Social platform, VM, OL SIS, BA /KOL Social channels) as cascaded from SEA4 Marketing
  • Social & Digital Marketing and Communication Execution
  • Support SEA4 Marketing Lead to execute Social, Digital & CRM plans, follow-up on the implementation of media and communication plan in alignment with project KPIs
  • Ensure effective execution of Content Calendar, digital asset localization, brand social communication across brand social pages, website, SEO, and email marketing implementation
  • Manage localization asset approvals. Adapt and execute social/digital local creative briefs
  • Ensure all marketing materials comply with brand guidelines
  • Coordinate artwork, translations and production timelines
  • Identify any emerging social media trends to maximize campaign effectiveness to support customer acquisition, retention, and reactivation programs
  • Analyze campaign performance across CRM, paid media, social and e-commerce, provide recommendation where necessary based on key metrics
  • Identify consumer insights and recommend optimization opportunities.
  • Monitor campaign KPIs includes reach, engagement, conversion and ROI.
  • Translate market learnings into future marketing recommendations.
  • PR/ KOL and Community Management
  • Responsible to execute In-Market KOL and PR Plans and develop content ideas & topics for editorial write-ups, press discussions, key monthly highlights
  • Identify suitable KOL personas, work with KOLs on content and social with asset briefs
  • Ensure to maintain and establish relationships with in-market KOLs for regular support, campaign focus, and project collaboration
  • Monitor influencer performance, ensure timely update of Traackr platform and provide improvement based on learnings.
  • Marketing Operations Management
  • Maintain close contact with the in-market Education on current and upcoming programs to assure alignment with marketing calendar and accurate information is reflected
  • Support the in-market Online team to execute e-commerce mega campaigns
  • Prepare feedback and update the SEA4 Marketing Pod Lead on any recommended improvements or changes
  • Execute targeted consumer offerings cascaded by SEA4
  • Monitor the consistent implementation of all kinds of communication in a timely manner
  • Consolidate report and analyses marketing activities for SEA4 Brand
  • AI/Digital Innovation (Future-proof) to improve content, identify trends and campaign efficiency
  • Budget Compliance and Follow-Up
  • Deliver and execute all marketing activities within the allocated budget cascaded from SEA4
  • Track campaign spending and monitor budget utilization.
  • Manage purchase requests and invoices. Ensure timely PO submission (No PO No Job)
  • Identify cost efficiencies & cost savings through organic partnership opportunities.
  • Others
  • Complete any tasks, projects and other corporate activities as appropriate
  • Person Specification
  • Good communication skills and excellent in both written and oral English
  • Experience in brand management, e.g.: marketing, sales, training, merchandizing, and public relations
  • Beauty marketing experience within makeup/skincare metier with understanding of Social Digital, eCommerce era
  • Meticulous, highly organized, independent, and able to perform a variety of tasks in a fast-paced environment
  • Ability to align, influence, and build collaborative relationships with different stakeholders. Clear achievement is a must
  • Ability to develop creative, effective, measurable marketing initiatives
  • Good knowledge in Microsoft Office software applications
  • Task and result oriented
Hạn nộp hồ sơ
Nhà tuyển dụng công bố
26/08/2026còn 13 ngày

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