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Tin tuyển dụng Chuyên Viên Quản Lý Hiệu Suất Tiếp Thị Cấp Cao | Senior PPC Specialist tại Zeder Vietnam được JobShip tổng hợp từ VietnamWorks. Xem thêm 118 việc làm Performance Marketing trong 7.680+ việc làm marketing đang mở trên JobShip — cập nhật liên tục, lọc theo lương, cấp bậc & địa điểm bằng thanh tìm kiếm thông minh.

Nhân viênPerformance Marketing

Chuyên Viên Quản Lý Hiệu Suất Tiếp Thị Cấp Cao | Senior PPC Specialist

Thỏa thuận

Hà NộiFull-timeđăng 8 ngày trước

JD chuẩn JobShipNội dung đã được JobShip sắp xếp lại giúp người đọc hệ thống nhanh hơn

Yêu cầu ứng viên

  • Ideally 7+ years of proven, hands-on experience managing PPC campaigns in an in-house or agency environment.
  • Demonstrated hands-on experience running both Paid Search and Paid Social initiatives - candidates strong in only one discipline will not be suitable.
  • Experience managing Microsoft Ads, and exposure to LinkedIn, TikTok, or other social advertising platforms.
  • Experience supporting, guiding, or mentoring other PPC team members.
  • Strong experience managing paid media budgets, including pacing, reallocation, and accountability to spend targets.
  • Hands-on experience with conversion tracking implementation and QA across Google Tag Manager, GA4, and platform pixels or CAPI.
  • Experience with Shopping and feed-based campaigns, including Google Merchant Centre and catalogue management.
  • Experience managing paid media across multiple regions (Australia, America, UK, Europe).
  • Experience working with multi-brand businesses or marketing functions.
  • Ecommerce experience, particularly with Magento, Shopify, or similar platforms.
  • Experience with server-side tracking, Conversions API, or enhanced conversions.
  • Experience with A/B testing and conversion rate optimisation on landing pages.
  • Experience setting up or improving PPC workflows, documentation, and QA processes within a team.
  • Advanced working knowledge of Google Ads and Meta Ads Manager, including campaign build, optimisation, and troubleshooting.
  • Demonstrated ability to work autonomously at a senior level, owning delivery end-to-end and being trusted with minimal oversight.
  • Ability to write clear creative performance briefs, and to review, direct, and quality-check ad copy and assets produced against them by coordinators or creative partners.
  • Strong analytical skills and a data-driven approach to decision-making, with the ability to interpret performance data and act on it.
  • Familiarity with reporting tools such as Google Analytics, Looker Studio, or platform-native dashboards.
  • Familiarity with project management tools such as Asana, Trello, or [thông tin trên trang nguồn]
  • Relevant platform certifications (Google Ads, Meta Blueprint) or equivalent demonstrated capability.
  • Basic understanding of HTML/CSS for landing page and tracking troubleshooting.
  • Familiarity with the automotive aftermarket industry (or the ability to learn it quickly).
  • PPC campaign management, Google Ads Expertise, Paid Search Campaign, Social Ads, Meta Ads Manager
  • Essential Skills and Qualifications:
  • Strong organisational and task management skills, with the discipline to keep accounts and workflows in good order.
  • LĨNH VỰC
  • Ô tô
  • NGÔN NGỮ TRÌNH BÀY HỒ SƠ
  • 7
  • QUỐC TỊCH
  • Không hiển thị
  • Xem thêm
  • Strong written and verbal English communication skills.
  • Tiếng Anh
  • Excellent attention to detail and the ability to manage multiple campaigns across multiple brands and markets simultaneously.
  • CẤP BẬC: Nhân viên
  • NGÀNH NGHỀ: Tiếp Thị, Quảng Cáo/Truyền Thông > Tiếp Thị

Mô tả công việc

  • Day-to-Day Campaign Operations
  • Lead the day-to-day running of paid media activity across all Zeder brands and markets, ensuring campaigns are live, funded, and performing as intended.
  • Own campaign implementation, launch management, and operational performance standards from brief through to delivery.
  • Run daily and weekly optimisation routines across accounts, including bids, budgets, placements, audiences, negatives, and creative rotation.
  • Oversee account structure, campaign hygiene, naming conventions, and implementation accuracy across all platforms.
  • Monitor campaign performance closely and identify issues, risks, or opportunities early, before they affect results.
  • Troubleshoot account, performance, tracking, delivery, or billing issues and resolve them before they escalate.
  • Ensure campaign changes, launches, and tests are delivered correctly and on time, including around promotional and seasonal periods.
  • Carry a full hands-on workload alongside the senior duties of the role - this position performs the same day-to-day campaign build, management, and optimisation functions as a PPC Specialist, in addition to leading operations within the team.
  • Work closely with the Performance Marketing Coordinators on campaign build support, ad copy production, asset organisation, and publishing follow-up, providing clear briefs and reviewing the output.
  • Paid Search Execution
  • Build, manage, and optimise Google Ads and Microsoft Ads campaigns across Search, Shopping, Performance Max, Demand Gen, YouTube, and Display.
  • Conduct keyword research, build out negative keyword governance, and manage search term hygiene across accounts.
  • Brief the Performance Marketing Coordinators on ad copy, assets, extensions, and sitelinks, then review, approve, and test what comes back to make sure it converts for each brand and market.
  • Manage Google Merchant Centre and product feed health, including disapprovals, feed rules, and product data quality.
  • Set and adjust bidding strategies, and know when to override platform automation rather than defaulting to it.
  • Paid Social Execution
  • Build, manage, and optimise Meta & TikTok campaigns (and other social platforms as required) across prospecting, retargeting, and catalogue activity.
  • Manage audience strategy including custom audiences, lookalikes, exclusions, and retargeting windows.
  • Brief creative and copy through the Performance Marketing Coordinators and brand team, then test and rotate it, acting on creative fatigue signals.
  • Manage catalogue and Advantage+ setups, ensuring product feeds and events are correctly connected.
  • Manage ad account structure, spend limits, billing thresholds, and account health across brands and regions.
  • Budget Management & Pacing
  • Manage day-to-day budget allocation and pacing across brands, markets, and platforms within the agreed strategic framework.
  • Reallocate spend towards the best-performing activity and flag underperformance or overspend early.
  • Ensure monthly budgets land on target, with no unplanned underspend at month end and no blown budgets mid-promotion.
  • Support forecasting and scenario planning for promotional periods, product launches, and seasonal demand.
  • Tracking, Measurement & Data Integrity
  • Own the integrity of conversion tracking across Google Ads, Meta, GA4, Google Tag Manager, and server-side or CAPI setups.
  • Set up and maintain conversion actions, pixels, events, UTMs, and audience tracking, and QA them before launch.
  • Identify and explain discrepancies between platform-reported and analytics-reported performance.
  • Ensure attribution settings, conversion windows, and reporting definitions are consistent and understood across the team.
  • Testing & Optimisation
  • Own a structured testing program across ad copy, creative, audiences, landing pages, bid strategies, and campaign structure, setting the test agenda and briefing the copy and creative required to run it.
  • Define clear hypotheses, run tests to statistical validity, and document outcomes and learnings.
  • Work with the content and web teams on landing page performance and conversion rate, not just click acquisition.
  • Continuously refine account performance rather than waiting for scheduled review cycles.
  • Reporting & Insights
  • Produce regular performance reporting (weekly, monthly, campaign wrap-ups) covering KPIs such as spend, ROAS, CPA, CTR, conversion rate, impression share, and revenue contribution.
  • Lead reporting with insight and recommended action, not screenshots of platform dashboards.
  • Surface tactical learnings, performance patterns, and operational recommendations back to the Head of Performance Marketing.
  • Monitor competitor activity through auction insights, ad libraries, and share of voice tracking.
  • Team Support & Mentoring
  • Support and lead PPC operations within the team, setting the standard for execution quality and platform discipline.
  • Mentor PPC team members and lift their execution quality, decision-making, and platform knowledge.
  • Review work completed by PPC Specialists and guide stronger optimisation practices.
  • Translate PPC strategy into campaign actions, platform priorities, and clear execution plans for the team.
  • Contribute to process, documentation, SOPs, launch checklists, and QA standards across the function.
  • Cross-Functional Collaboration
  • Maintain alignment with creative, content, analytics, merchandising, ecommerce, and website stakeholders.
  • Liaise with platform representatives, agencies, and external vendors, and hold them accountable to agreed outcomes.
  • Communicate clearly and proactively with specialists, leads, and stakeholders on progress, performance, and blockers.
  • Help ensure paid activity consistently supports business goals and performance targets.
  • NGÀY ĐĂNG
  • [thông tin trên trang nguồn]

Quyền lợi

  • 13th monthly salary
  • Thưởng
  • Nghỉ phép có lương
  • Thu nhập: Thương lượng
  • Chăm sóc sức khoẻ
  • Healthcare Plan and Insurance package
  • 14 days annual leave
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Địa điểm & thời gian làm việc

  • Ha Tay Millennium, Đường Quang Trung, Quang Trung, Hà Đông, Hà Nội, Việt Nam
Hạn nộp hồ sơ
Nhà tuyển dụng công bố
05/09/2026còn 22 ngày

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