Content Creator

Yêu cầu ứng viên

• You’ll ensure video is central to how families experience the school digitally
• Strong experience in content creation including video, social media, and written storytelling.
• Experience working with student-generated or parent-generated content
• You’ll find and tell the stories that make the school distinctive — from classroom moments to student outcomes – creating a steady pipeline of high-quality written, visual, and video content across social media, website, and campaign channels.
• Video-First Content Creation:
• Support marketing campaigns and conversion activity with content designed to nurture interest and encourage action from families.
• Content Planning and Consistency
• Ensure that all content reflects the school’s positioning and Nord Anglia’s brand tone.
• Track engagement and use insights to improve future content.
• Ability to create compelling, parent-focused narratives.
• Solid understanding of social media platforms, website (CMS) and engagement strategies.
• Basic skills in video editing and photography.
• Good organisational skills and the ability to manage multiple deadlines.
• Ability to use performance insight to improve content quality and impact.
• Knowledge of SEO content principles.
• Familiarity with content planning, publishing, and basic performance tools
• Experience in education storytelling or lifestyle brands.
• Storytelling and Brand Connection:
• Regularly partner with the Marketing Manager, Business Development Manager and Admissions team to ensure all partnership and referral initiatives are supported by consistent messaging and high-quality marketing materials.
• Performance and Continuous Improvement
• Monitor and analyse website traffic
• Execute and monitor organic and boosted posts
• Working hour: from Monday to Friday
• Essential
• Basic skills in creating visuals (Canva)
• Confidence working with a range of internal stakeholders in a busy school environment.
• Desirable
• Strong writing and editing skills in English.