Tin tuyển dụng Digital Marketing & CRM Executive tại Hệ Thống Giáo Dục Vinschool được JobShip tổng hợp từ VietnamWorks. Xem thêm 632 việc làm Digital Marketing trong 7.340+ việc làm marketing đang mở trên JobShip — cập nhật liên tục, lọc theo lương, cấp bậc & địa điểm bằng thanh tìm kiếm thông minh.

Danh sách việc làm

Nhân viênDigital Marketing

Digital Marketing & CRM Executive

Lưu tin

Chia sẻ

Hệ Thống Giáo Dục Vinschool

$ 1,000-1,500 /tháng

Trung vị •• triệu

••••

Phổ biến •• – •• triệu

So với •• tin có công bố lương cùng nhóm, đăng trong 90 ngày qua.

Đăng nhập để đối chiếu thị trường

Hà Nội·Full-time·đăng 26 ngày trước

Hạn nộp hồ sơ

📅

Nhà tuyển dụng công bố

15/08/2026 — còn 5 ngày

JD chuẩn JobShipNội dung đã được JobShip sắp xếp lại giúp người đọc hệ thống nhanh hơn

Kinh nghiệm

Từ •• năm

Kỹ năng chính

•• · •• · ••

Quyền lợi nổi bật

•• · •• · ••

Đăng nhập để xem Tóm tắt nhanh

Yêu cầu ứng viên

• 2–4 years of experience in digital marketing, performance marketing, CRM, lead generation, marketing operations or analytics.
• Experience managing or coordinating paid campaigns across Google Ads, Meta Ads, retargeting and landing pages.
• Strong Google Sheets/Excel skills; experience with dashboards or reporting tools preferred.
• Experience with CRM platforms such as HubSpot or similar systems is an advantage.
• Strong understanding of lead generation funnel, campaign optimisation, UTM tracking and source performance.
• Able to work with agencies and challenge campaign performance based on data and lead quality.
• Analytical, structured and commercially minded, with ability to translate admissions feedback into campaign action.
• Admissions Campaign Planning & Execution
• Support the planning and execution of digital campaigns for enquiry, consultation, school tour, Open Day, scholarship interest and application.
• Develop campaign ideas, target audiences, messaging, offers and CTAs by admissions phase together with the Head of Admissions, PR & Marketing.
• Coordinate with agencies/internal teams on Google Search, Meta lead generation, retargeting, display, SEO support and landing page campaigns.
• Ensure each campaign has clear objectives, audience, lead target, source tracking, CTA and admissions follow-up route.
• Lead Generation & Campaign Target Management
• Monitor campaign performance against agreed lead targets, qualified lead targets and campaign objectives.
• Track performance by source, campaign, audience, creative, keyword, form type, CTA and admissions outcome.
• Identify which campaigns generate high-quality enquiries, consultations, school tours, Open Day registrations or applications, not only high lead volume.
• Recommend budget, targeting, creative and landing page adjustments based on cost, lead quality and admissions conversion feedback.
• Translate admissions feedback into actionable campaign improvements for agency/internal teams.
• Support weekly campaign review meetings with Admissions and agency to improve campaign quality and funnel performance.
• Set up and maintain UTM/source tracking across website, landing pages, forms, paid ads, social posts, PR links, event pages and partner sources.
• Maintain CRM/lead tracker data quality, including source, campaign name, stage, SLA, next action, form type, parent concern and conversion status.
• Monitor data gaps and follow up with Admissions to ensure lead stages, next actions and lost reasons are updated properly.
• Maintain campaign naming convention and source taxonomy for accurate reporting and budget decisions.
• Recommend improvements to campaign landing pages, form fields, CTA wording and parent journey.
• Work with Marketing & Content Executive to test campaign messages, creatives and parent-facing content.
• Reporting & Insights
• Prepare weekly performance updates covering lead volume, qualified leads, source quality, consultation booking, tour registration, application interest and campaign observations.
• Highlight campaign risks early, including high CPL, low qualification rate, weak source quality or admissions follow-up bottlenecks.
• Support monthly review on campaign effectiveness and next-month lead generation priorities.
• Campaigns launched on time with clear target audience, CTA, tracking and lead flow.
• Lead source tracking is accurate and CRM data is clean.
• Admissions feedback is consistently used to improve campaign quality.
• Agency receives clear and timely feedback on campaign performance.
• Campaign optimisation improves qualified enquiries, consultation bookings, school tour registrations, Open Day registrations
• Education, international school, real estate, premium service or lead-generation experience is preferred.
• About the Opportunity: Responsible for a new educational project by Vinschool
• Work Location: Ocean Park (Gia Lam, Hanoi) or Giang Vo (Ba Dinh, Hanoi)
• Lead Quality Feedback between Admissions and Agency
• Work closely with Admissions Executives to collect feedback on lead quality, parent intent, common objections, wrong-fit leads and follow-up outcomes.
• Flag low-quality lead sources, irrelevant targeting, weak creatives, poor keywords, form issues or landing pages that create poor conversion.
• CRM, UTM and Source Tracking
• Landing Page & Conversion Optimisation
• Monitor landing page performance, form completion rate and enquiry quality.
• Support retargeting journeys for parents who visited the website, submitted enquiry, registered for event or started application.
• Success Indicators
• Lead volume and qualified lead targets monitored and actively managed.
• Provide simple, actionable insights for leadership, Admissions and agency review.

Quyền lợi

• Salary: negotiable, according to ability
• Health insurance: medical examination and treatment at Vinmec International General Hospital and Special health insurance packages for Vingroup employees at different levels
• Benefits and insurance according to the Labor Code
• Professional development training opportunities.
• Working with leading education experts in VietNam
• Opportunities to be challenged and recognized
• Discounts and incentives when using Vingroup’s products and services.
• Professional, dynamic, productive, and active working environment.

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