Tin tuyển dụng Digital Marketing Manager tại The Grand Ho Tram được JobShip tổng hợp từ vn.joboko.com. Xem thêm 427 việc làm Digital Marketing trong 5.610+ việc làm marketing đang mở trên JobShip — cập nhật liên tục, lọc theo lương, cấp bậc & địa điểm bằng thanh tìm kiếm thông minh.

Danh sách việc làm

Quản lýDigital Marketing

Digital Marketing Manager

Lưu tin

Chia sẻ

The Grand Ho Tram

Thỏa thuận

Hồ Chí Minh·Full-time·đăng 42 ngày trước

Hạn nộp hồ sơ

📅

Nhà tuyển dụng công bố

18/10/2026 — còn 2 ngày

JD chuẩn JobShipNội dung đã được JobShip sắp xếp lại giúp người đọc hệ thống nhanh hơn

Kinh nghiệm

Từ 3 năm

Kỹ năng chính

Facebook / Meta AdsGoogle AdsSEOCRM / LoyaltyGoogle Analytics / GA4

Quyền lợi nổi bật

Đào tạo

Yêu cầu ứng viên

• Minimum 5 years of experience in Digital Marketing.
• Tối thiểu 05 năm kinh nghiệm trong lĩnh vực Digital Marketing.
• Có ít nhất 02 năm kinh nghiệm quản lý đội ngũ.
• At least 2 years in a managerial role.
• Experience in hospitality, tourism, e-commerce, or lifestyle brands is preferred.
• Ưu tiên ứng viên có kinh nghiệm trong lĩnh vực Hospitality, Tourism, E-commerce, Lifestyle hoặc Luxury Brands.
• Experience with SEO, SEM, CRO, attribution modeling, and data analysis.
• Strong knowledge of Google Ads, GA4, GTM, Meta Ads Manager, Google Search Console, Looker Studio, CRM platforms, CMS, and marketing automation.
• Thành thạo Google Ads, GA4, Google Tag Manager, Google Search Console, Looker Studio, Meta Ads Manager, CRM, CMS và các nền tảng Marketing Automation.
• Có kiến thức chuyên sâu về SEO, SEM, CRO, Attribution Model và Digital Analytics.
• Bachelor's degree in marketing, Digital Marketing, Business, Information Technology, or related field.
• Tốt nghiệp Đại học chuyên ngành Marketing, Digital Marketing, Quản trị Kinh doanh, Công nghệ Thông tin hoặc các ngành liên quan.
• Strong analytical, commercial, and project management skills.
• Có tư duy dữ liệu, khả năng phân tích, quản lý dự án và định hướng kết quả.

Mô tả công việc

• Digital Strategy
• Develop and execute the overall digital marketing strategy aligned with business objectives.
• Build annual and quarterly digital marketing roadmaps, budgets, and performance plans.
• Identify new digital opportunities, emerging technologies, and consumer trends to improve business performance.
• Drive digital innovation and continuous optimization across all digital touchpoints.
• Website & Conversion Optimization
• Own the company's website strategy, user experience, and digital customer journey.
• Collaborate with web developers and agencies to enhance website functionality, usability, and performance.
• Optimize landing pages and booking journeys to maximize conversion rates.
• Ensure website content, SEO structure, and user experience remain up to date.
• Lead Conversion Rate Optimization (CRO) initiatives through A/B testing and behavioral analysis.
• Search Engine Marketing
• Develop and manage SEO strategies to improve organic visibility and search rankings.
• Conduct keyword research, technical SEO audits, backlink optimization, and content recommendations.
• Plan and optimize paid search campaigns (Google Ads, Bing Ads, Google Hotel Ads, Meta Search).
• Monitor search performance and continuously improve ROI.
• Performance Marketing
• Plan, execute, and optimize paid media campaigns across Google, Display, Programmatic, Meta, TikTok, OTA media, affiliate marketing, and other digital platforms.
• Manage media budgets and allocate investments based on business priorities.
• Optimize campaign performance using KPIs including CPA, ROAS, CPC, CTR, Revenue, and Conversion Rate.
• Work closely with the Social Marketing Manager to amplify high-performing content through paid media.
• CRM & Marketing Automation
• Develop customer lifecycle marketing strategies across acquisition, retention, and loyalty.
• Manage email marketing, SMS marketing, push notifications, and automation workflows.
• Segment customer databases and personalize digital communications.
• Collaborate with Loyalty, Revenue, and Sales teams to maximize customer lifetime value.
• Digital Analytics & Business Intelligence
• Own digital analytics across all marketing channels.
• Develop dashboards to monitor website performance, booking funnel, campaign effectiveness, customer acquisition costs, and ROI.
• Analyze customer behavior using GA4, Tag Manager, Looker Studio, Hotjar, and other analytics platforms.
• Deliver actionable insights to improve marketing efficiency.
• Digital Technology & Martech
• Manage marketing technology platforms and digital tools.
• Oversee website CMS, CRM systems, analytics platforms, tracking implementation, and third-party integrations.
• Ensure accurate campaign tracking through UTM governance and conversion measurement.
• Recommend and implement new marketing technologies to improve efficiency and automation.
• Cross-functional Collaboration
• Partner with the Social Marketing Manager to maximize campaign performance from awareness to conversion.
• Support PR, Brand Marketing, Sales, Revenue Management, and E-commerce initiatives through digital activation.
• Coordinate with external agencies and technology partners to ensure successful project delivery.

Quyền lợi

• Competitive salary & benefits package - Mức lương và chế độ phúc lợi cạnh tranh
• Full salary, insurance and service charge during probation period - Nhận đầy đủ lương, bảo hiểm và phí phục vụ trong thời gian thử việc
• Salary review - Xem xét điều chỉnh lương
• Thu nhập: Thoả thuận
• Health checkup - Khám sức khỏe định kỳ
• Training & Development - Đào tạo & Phát triển
• Annual Leave - Nghỉ phép năm
• Employee Shuttle Service - Xe đưa rước nhân viên

Địa điểm & thời gian làm việc

• TP.HCM:Vinatex Building - 14 Vo Van Kiet, Saigon Ward, HCMC, Vietnam, Quận 1

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