Film PR Specialist

Yêu cầu ứng viên

• 3 - 4 years of experience in PR, Marketing, Media, Entertainment, Advertising or Creative Agency or related industries.
• Experience working with media outlets, KOLs/KOCs, influencers, or entertainment campaigns is highly preferred.
• PR Planning, Content Strategy & Media Booking Management
• Plan and manage media buying and bookings across: Press and online publications; Entertainment and community pages; KOLs/KOCs; Influencers and content creators.
• PR Budget & Performance Management
• Manage the assigned PR/Digital Marketing budget for each film campaign, ensuring efficient allocation and cost control.
• Prepare regular reports, including: Campaign Performance Report, Media Coverage Report, Earned Media Performance, Social Performance, Booking Performance, Budget Tracking
• Provide recommendations to optimize campaign ROI and improve future PR initiatives.
• Collaborate/Manage external partners (PR/Digital agencies/Productions house/ freelancer..etc) to ensure paid media activities are aligned with the overall PR, content strategy, quality standards, objectives, budgets, and deadlines.
• Support cross-functional collaboration between internal teams and external partners throughout campaign execution.
• Strong creative thinking with the ability to develop engaging campaign concepts.
• Ability to manage multiple agencies, vendors, and stakeholders simultaneously.
• Strong analytical skills with the ability to interpret campaign performance data.
• Bachelor's degree in Marketing, Communications, Public Relations, Journalism, or a related field.
• Plan and coordinate film premiere events, sneak previews, fan screenings, and other publicity activities.
• Manage guest invitations and attendance, including media, influencers, celebrities, partners, and VIP guests.
• Prepare purchase requests, payment documentation, and vendor-related administrative paperwork as required.
• Agency & Vendor Management
• Passion in movies
• Excellent copywriting and storytelling skills.
• Good command of written and spoken English.
• Screen movie and conduct market research (audience, competitor, ..etc) to identify communication opportunities and PR/Digital Marketing Plans to maximize media exposure and audience awareness.
• Ideate and execute creative marketing initiatives/content strategies including but not limited to: Social Channels as well as monitor audience sentiment, social conversations, and market trends to quickly adapt communication strategies during theatrical release.