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Nhân viênContent Marketing

Global Marketing Senior Executive

Lưu tin

Chia sẻ

Công ty Cổ phần VNEXT SOFTWARE

Tới 40 triệu

Trung vị •• triệu

••••

Phổ biến •• – •• triệu

So với •• tin có công bố lương cùng nhóm, đăng trong 90 ngày qua.

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Hà Nội·Full-time·Thứ 2 – Thứ 6·đăng 62 ngày trước

JD chuẩn JobShipNội dung đã được JobShip sắp xếp lại giúp người đọc hệ thống nhanh hơn

Kinh nghiệm

Từ •• năm

Kỹ năng chính

•• · •• · ••

Quyền lợi nổi bật

•• · •• · ••

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Yêu cầu ứng viên

• Minimum 3–4 years of experience in B2B Marketing (IT outsourcing, enterprise software, or SaaS preferred)
• Experience & Expertise
• Experience participating in or supporting lead generation and pre-sales outreach
• Proficient in Google Analytics 4 and Search Console; basic on-page SEO experience (Ahrefs / SEMrush)
• Experience using CRM systems (HubSpot or equivalent) to manage and track leads
• Experience with LinkedIn outreach or B2B email marketing is a plus
• Proven portfolio of B2B content: case studies, solution pages, industry blogs, or email campaigns
• Skills & Tools
• Ability to leverage AI tools (e.g., ChatGPT, Claude) to create and optimize content, automate parts of outreach, conduct research, and synthesize data to improve productivity in a small team
• Result-oriented mindset: measure performance through data (traffic, leads, conversion)
• Personal Attributes:
• Professional-level English writing skills: clear, concise, and aligned with international B2B tone
• Self-driven and proactive: able to take ownership, plan, and execute independently
• Detail-oriented in content, agile in outreach — able to balance both effectively

Mô tả công việc

• VNEXT Holdings is building our marketing function from the ground up — and we are looking for a hands-on professional who can both plan and execute.
• This position will focus on three core areas:
• Building and maintaining the website content foundation
• Producing content targeting international B2B customers
• Proactively generating leads and initiating early-stage engagement before handing over to Sales.
• This role reports directly to the Board of Directors and is ideal for someone who wants to make a real impact and grow into a managerial position as the Marketing team expands.
• Website & Case Study
• Collaborate with the Kaizen Team (internal tool development team) to improve website UI/UX, structure, and content toward an industry-based approach; identify and resolve bottlenecks in the customer journey
• Build a process to collect case studies from PMs/BrSEs after project completion and standardize them into web-ready formats (problem → solution → result)
• Maintain a regular website content update schedule: case studies, solution pages, blogs, and landing pages by industry
• Monitor website performance via GA4 and Search Console; propose improvements based on data
• Customer-Focused Content
• Research and develop customer personas for target markets (Japan, Korea, Singapore, US) and industries
• Produce B2B content aligned with real customer needs: case studies, solution briefs, whitepapers, industry blogs, email sequences (in English; Japanese is a plus)
• Optimize on-page SEO and build topic clusters by industry to drive organic traffic from international markets
• Manage the content calendar and ensure consistent publishing across website and LinkedIn
• Lead Mining
• Set up and operate systems to track user behavior on the website; identify buying signals and potential leads
• Proactively generate leads via LinkedIn, email outreach, and other relevant B2B channels
• Qualify leads (needs, company size, timeline) before setting up initial meetings
• Conduct initial outreach, coordinate meetings, and prepare structured briefs for Sales handover
• Use CRM systems (HubSpot or equivalent) to track, manage, and report lead status

Quyền lợi

• Compensation: Competitive and negotiable based on experience and performance. (Gross salary per month + performance-based business bonuses).
• Salary review twice per year based on performance and contribution.
• Participation in Social Insurance, Health Insurance, and Unemployment Insurance in accordance with the Vietnamese Labour Law and company policy.
• 24/7 premium healthcare insurance (PVI Care).
• Working days: Monday to Friday (off on Saturdays and Sundays) + annual leave in accordance with the current Labour Law.
• Annual health check-up (once per year).
• Participation in company clubs and internal communities (Football Club, Gaming Club, etc.).
• Engagement in vibrant company activities held monthly/quarterly/annually, including company trips, team building events, and year-end gala.
• Exclusively:
• 100% sponsorship for soft skills training, professional development programs, and reputable domestic/international certification exams, with rewards upon certification achievement.
• Unlimited learning access via Udemy online courses.
• A professional working environment that empowers employees to maximise their potential and career growth.
• International business travel opportunities to directly engage with overseas markets and clients, gaining first-hand market intelligence.

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