Manager, Propositions GTM

Giới thiệu công ty

Mô tả công việc

• Report to: Associate Director, Product & Propositions
• Propositions GTM (60%)
• Develop and standardize the Go-To-Market (GTM) framework across Distribution channels to ensure consistent and effective launches.
• Partner with Proposition Development teams to translate customer insights, market intelligence, and competitive analysis into compelling proposition positioning, value propositions, and GTM strategies.
• Lead end-to-end GTM planning and execution for new and existing propositions, including launch strategy, product packaging, customer communication, sales activation, and performance tracking.
• Drive the development and deployment of proposition collateral, sales tools, training materials, sales scripts, and customer-facing content to support distribution effectiveness.
• Collaborate with Distribution, Marketing, Training, ECM, Digital, Legal, Compliance, and Operations teams to ensure launch readiness and successful execution of GTM initiatives.
• Drive a Customer-Centric selling approach by transforming proposition conversations from product-feature-focused discussions to customer needs, pain points, and solution-based recommendations.
• Team management (30%)
• Set goals and objectives for team members to achieve operational results. Detail review to ensure quality of operations and run results of individual staff.
• Train team members and hold career development conversations to help them grow in their roles.
• Other (10%)
• Develop and manage relationships with key stakeholders on distribution channels.
• Ensure compliance with local, group standards and all regulations.
• MINIMUM JOB REQUIREMENTS:
• Education - bachelor's degree from reputable universities. Master's degree is preferred.
• Experience - At least 5 years of experience in Life / Health Insurance, Financial Services. Experience in product marketing, life insurance product sales training is preferred.
• Excellent command of English and Vietnamese, both written and oral.
• Special requirements
• Customer-Centric mindset
• Presentation and communication at influencing level
• Build a career with us as we help our customers and the community live Healthier, Longer, Better Lives.
• You must provide all requested information, including Personal Data, to be considered for this career opportunity.
• Failure to provide such information may influence the processing and outcome of your application.
• You are responsible for ensuring that the information you submit is accurate and up-to-date.

Quyền lợi

• Thu nhập: Thỏa thuận
• Planning, developing, driving and executing impactful go-to-market (GTM) strategies for AIA's product and proposition portfolio across distribution channels.

Địa điểm & thời gian làm việc

• Location: Hochiminh City
• Function: Marketing & Partnership Distribution | Department: Product & Proposition
• Type: ManagerialTHE OPPORTUNITY:
• We are looking for Manager, Propositions GTM who is responsible for
• Ensuring each proposition is launched with clear positioning, compelling customer relevance, effective sales enablement, and measurable business impact.
• Building/coaching high performance team to ensure deliver expected outcomes.