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Quản lýMarketing
Marketing Manager
Thỏa thuận
Hồ Chí MinhFull-timeđăng 27 ngày trước
JD chuẩn JobShipNội dung đã được JobShip sắp xếp lại giúp người đọc hệ thống nhanh hơn
- Kinh nghiệm
- Từ 5 năm
- Kỹ năng chính
- Performance / Paid mediaSEOSocial MediaBrandingEvent Marketing
Yêu cầu ứng viên
- Kinh nghiệm: 8 Năm
- 5–8 years of relevant Marketing experience, including 2–5 years in a management or leadership role.
- Lead brand strategy, positioning, communication and customer experience across the Group and individual brands.
- Proven experience in integrated marketing campaigns, team management and cross-functional collaboration.
- Experience in Retail, Consumer, Premium/Luxury, Building Materials, Interior, Furniture, Home Appliances or Lifestyle is an advantage.
- Group Marketing Strategy & Planning
- Develop and lead the Group Marketing Strategy in alignment with business objectives, growth priorities and brand direction.
- Translate business goals into integrated Marketing Plans across BUs and brands, with clear priorities, target audiences, channels, budgets and KPIs.
- Drive product launches, seasonal campaigns, promotions, merchandising and customer programs while ensuring consistent brand execution.
- Digital, Media & Performance Marketing
- Lead the Group's Digital, Media and Performance Marketing strategy across key platforms and channels.
- Oversee content, social media, SEO, paid media, lead generation, retargeting and conversion activities.
- Drive data-based optimization and ensure Marketing performance is measured against meaningful business outcomes and ROI.
- Integrated Campaigns, Events & Activation
- Ensure campaigns and events have clear objectives, customer journeys, lead/business mechanisms and measurement frameworks.
- Marketing Performance, Budget & Partnerships
- Develop and manage Marketing budgets, resource allocation and performance across BUs, brands, campaigns and channels.
- Establish performance reporting and translate data, market and customer insights into actionable recommendations and optimization.
- Lead relationships with creative, media, digital, PR, event and production agencies and external partners.
- Strong strategic thinking, planning and business acumen.
- Hands-on knowledge of Brand, Digital, Media, Trade, PR and Events.
- Bachelor’s degree or above in Marketing, Business Administration, Communications, Economics or related fields.
- Ensure Marketing initiatives are commercially driven and contribute to traffic, leads, conversion and business growth.
- Brand, Trade & Retail Marketing
- Develop Trade Marketing strategies across showroom, dealer, distributor, project and retail channels to support sales and business growth.
- Oversee product/brand launches, events, activations, exhibitions and experiential initiatives across online and offline channels.
- Set clear roles, KPIs, priorities and performance expectations while coaching and developing Team Leads and Managers.
- Build a strong Marketing talent pipeline, succession plans and a culture of continuous improvement.
- Good working English, with the ability to work with international partners.
- Lead integrated campaigns from business objectives and consumer insights through strategy, creative concept, communication and execution.
- Team Leadership & Capability Development
- Build and lead a high-performing, cross-functional Marketing organization across Brand, Trade, Digital, Media and Events.
- Data-driven approach with strong analytical, communication and stakeholder management skills.
- Cấp bậc: Quản lý
- Ngành nghề: Tiếp thị / Marketing, Quảng cáo / Đối ngoại / Truyền Thông, Tổ chức sự kiện
Địa điểm & thời gian làm việc
- Địa điểm: Hồ Chí Minh
- Hình thức: Nhân viên chính thức
Hạn nộp hồ sơ
Nhà tuyển dụng công bố
01/11/2026 — còn 16 ngày
Việc làm tương tự
Marketing LeaderCÔNG TY TNHH CA CAO XUÂN RON CHỢ GẠO (Alluvia Chocolate) · Hồ Chí MinhMarketing Leader12–25 trNTQ Solution · Hà NộiTrưởng Phòng Marketing25–35 trCÔNG TY CỔ PHẦN KOMBO VIỆT NAM · VietnamPhó Phòng Marketing (Bất Động Sản Thương Mại, Nhà Ở, Tiếng Anh, Hải Phòng)38–42 trCông Ty TNHH Reeracoen Việt Nam · Hải PhòngMHG | Marketing Strategy & Concept ManagerTập Đoàn Apec (Apec Group) · Hà NộiMarketing Project Manager (12-month)BAT Vietnam · Hồ Chí Minh
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