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Quản lýMarketing
Marketing Manager (Skincare)
Thỏa thuận
Hồ Chí MinhFull-timeđăng 15 ngày trước
JD chuẩn JobShipNội dung đã được JobShip sắp xếp lại giúp người đọc hệ thống nhanh hơn
Yêu cầu ứng viên
- 3–5 years of marketing experience, from consumer derm/aesthetics to adjacent industry.
- Extensive experience in premium consumer segment and understanding positioning, psychology of consumer and buying triggers.
- Growth mindset – demonstrated experience of conversion of challenges into opportunities and outcomes.
- Agency background / mindset with a strong understanding of digital marketing, social media, and content strategy.
- Proficient in Canva.
- Proficient in marketing analytics tools and software (e.g., Google Analytics, CRM systems).
- Ability to work independently and collaboratively in a fast-paced environment.
- Understanding of Clinic and stakeholder motivations, influencing factors and partnership mindset.
- Bachelor’s degree in Marketing, Business, or a related field.
- Strong business acumen & is driven by ROI – with a methodological mindset, to ensure business and user profitable, and tracked in detail.
- Strong collaboration mindset and desire to work with colleagues for synergies.
- Excellent communication and interpersonal skills – understanding and ability to communicate in English.
- Excellent communication and interpersonal skills.
- Self-driven, goal-oriented, and proactive.
Mô tả công việc
- Proactively develop, lead and drive execution of marketing strategies and campaigns.
- Conduct market research and competitive analysis to identify trends, opportunities, and consumer insights.
- Collaborate with regional counterparts to understand and share best practices on branding initiatives.
- Drive customer demand generation, retention and advocacy activities.
- Lead and manage digital marketing efforts, including social media, content creation, email campaigns and SEO strategies.
- Proactively monitor and analyze campaign performance, using data to make informed recommendations for optimization.
- Coordinate with external agencies and partners to execute promotional activities and events.
- Oversee and proactively drive best-in-class development of marketing materials, including brochures, presentations, and digital assets.
- Accountable to manage marketing expenses to ensure campaigns remain within budget.
- Market Research & Strategy:
- Stay up to date with market trends and competitor activity to optimize product positioning and strategy.
- Reporting & Analysis:
- Submit regular performance reports and market feedback.
- Develop Key Performance Indicators (KPIs) to monitor performance based on marketing implementation plans.
- Develop findings from industry landscape, digital marketing technologies and competitor product offerings to inform marketing strategies.
- Develop target profiles and personalized marketing and/or engagement strategies based on data-driven analysis.
- Develop omni-channel initiatives to drive engagement with target profiles and improve customer experience.
Quyền lợi
- 13th month salary and performance bonus
- Basic Salary: Attractive
- Allowance
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