Tin tuyển dụng Product & Brand Manager tại Công Ty CP Việt Tinh Anh được JobShip tổng hợp từ TopCV. Xem thêm 450 việc làm Brand Management trong 8.020+ việc làm marketing đang mở trên JobShip — cập nhật liên tục, lọc theo lương, cấp bậc & địa điểm bằng thanh tìm kiếm thông minh.

Danh sách việc làm

MỚIQuản lýBrand Marketing

Product & Brand Manager

Lưu tin

Chia sẻ

Công Ty CP Việt Tinh Anh

Thỏa thuận

Hồ Chí Minh·Full-time·đăng 8 giờ trước

JD chuẩn JobShipNội dung đã được JobShip sắp xếp lại giúp người đọc hệ thống nhanh hơn

Kinh nghiệm

Từ •• năm

Kỹ năng chính

•• · •• · ••

Quyền lợi nổi bật

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Yêu cầu ứng viên

• Strong experience in Retail, FMCG, Consumer, Lifestyle or Kids is preferred.
• Experience working directly with factories / suppliers and product development is highly preferred.
• Strong understanding of product design, consumer trends and commercial product development.
• Proven ability to own business results, build teams and establish processes.
• Graduated University with major marketing, Business Administration & others related field
• 5–8+ years in Product Development, Brand Marketing, Product Marketing or related consumer businesses.
• Strong combination of product thinking + brand thinking + commercial mindset.
• Proficiency in English
• Creative, proactive, highly accountable and comfortable working in a fast-moving environment.

Mô tả công việc

• Own and build the Product & Brand function and business performance — from consumer insight, product & design development and factory execution to brand strategy, communication and retail activation — with direct accountability for sales growth and commercial results.
• Product & Design Ownership
• Identify consumer needs, market trends and product opportunities to build a competitive product portfolio.
• Lead the end-to-end product development process, from concept, product brief and design direction to final product launch.
• Work closely with designers to develop product design, aesthetics, functionality, packaging and overall product experience.
• Build product concepts that are commercially viable while strengthening brand differentiation.
• Manage product development timeline, costing, MOQ and quality in collaboration with relevant teams.
• Factory & Manufacturing Ownership
• Work directly with factories / suppliers throughout the product development and production process.
• Lead product sampling, quotation, negotiation, material selection, quality review and production follow-up.
• Ensure products meet required cost, quality, design and timeline targets.
• Resolve production issues and coordinate with internal teams / factories to ensure smooth product launches.
• Continuously identify opportunities to improve product quality, cost efficiency and manufacturing capability.
• Brand & Communication
• Develop and execute annual / seasonal Brand & Communication strategy aligned with product and business objectives.
• Define brand positioning, consumer insight, communication platform and key messages.
• Lead integrated campaigns across Digital, Social, KOL, PR, Content, Retail & Activation.
• Ensure consistent brand expression across all consumer touchpoints.
• Sales & Commercial Ownership
• Take ownership of sales performance and growth of assigned brand / product portfolio.
• Develop product and marketing plans that directly support sales targets, traffic, conversion and customer acquisition.
• Work closely with Commercial and Retail teams on product launches, promotions and key trading moments.
• Monitor sales performance by product, channel and season, and translate insights into product / marketing actions.
• Balance product innovation, brand building, sell-through and profitability.
• Be accountable for marketing and product investment and its contribution to revenue, margin and overall business growth.
• Retail Marketing
• Translate product and brand strategy into retail campaigns, store activations and consumer experiences.
• Connect Product → Brand → Communication → Retail → Consumer → Sales.
• Support key product launches and commercial moments with strong product storytelling.
• Build Team & Process
• Build and develop the Product & Brand Marketing team, including roles, capabilities and KPIs.
• Establish effective product development, marketing planning, briefing, execution and post-launch review processes.
• Build and manage the agency, designer and factory / supplier ecosystem.
• Create clear ways of working across Product, Marketing, Commercial, Retail, E-commerce and Supply Chain.
• Performance & Business Impact
• Own and track key business KPIs across sales, gross margin, sell-through, inventory productivity and marketing effectiveness.
• Evaluate product and campaign performance to identify what to scale, improve or stop.
• Use consumer, sales and market data to continuously optimize product portfolio, pricing, marketing investment and commercial plans.
• Develop clear performance reviews and translate insights into actionable business decisions.
• Ensure every major product / marketing initiative has clear business objectives, KPIs and expected ROI.
• Drive continuous improvement across the full cycle: Insight → Product → Launch → Sales → Learn → Improve. & Design Ownership
• Drive continuous improvement across the full cycle: Insight → Product → Launch → Sales → Learn → Improve.

Quyền lợi

• Social Insurance following the Labor Law
• Health Care Insurance (Generali)
• Birthday gift & Children day Gift
• Wonderful Team building annually
• Joining Trade Union
• Year end bonus, annual review performance and adjust salary
• Internal discount voucher

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