Shopee Affiliate BD

Yêu cầu ứng viên

• Experience: 2+ years of e-commerce operations experience required, including at least 1 year of hands-on experience with the Shopee platform.
• Candidates with experience in the personal care category will be given preference.
• Strong analytical skills and experience with web analytics tools to track and analyze performance metrics.
• Store Strategy & Operations Management
• Overall Operations: Responsible for the overall planning, marketing campaign execution, and daily maintenance of the Shopee Rose store to ensure all performance indicators (DSR, store ratings) meet targets.
• Traffic Acquisition: Lead the precise deployment and optimization of paid advertising (AMS/Keyword Ads), reasonably control ACoS (Advertising Cost of Sales), and improve product ranking.
• Product Strategy: Guide the team in listing optimization (titles, images, descriptions), identify product selling points, and improve conversion rates.
• Task Breakdown: Break down monthly/yearly GMV targets into specific actionable tasks (eg, advertising budget, campaign participation quotas) and execute them directly.
• Data Analysis
• Data Review: Regularly generate sales reports (daily/weekly/monthly), analyze core metrics such as traffic, conversion rate, and average order value (AOV), and develop liquidation or optimization strategies for underperforming or loss-making products.
• Comprehensive knowledge of digital marketing strategies and tactics, including SEO, SEM, social media advertising, email marketing, and affiliate marketing.
• Proficiency in using e-commerce platforms
• Ability to work both independently and collaboratively in a cross-functional team environment.
• Proficiency in MS Office and other relevant software applications
• Adapt new knowledge, new regulation quickly
• Bachelor's degree in Marketing, Business Management, or a related field.
• Market Insight
• Competitor Analysis: Monitor key competitors' movements (price changes, trending products, marketing tactics) and adjust store operations strategies accordingly.
• Be sociable, responsible, honest, careful, and dynamic at work
• Good command of English, Chinese is a plus
• Excellent communication, problem-solving, and project management skills.