Tin tuyển dụng [Asia Strategic Holdings] Group Marketing Director tại Wall Street English được JobShip tổng hợp từ VietnamWorks. Xem thêm 36 việc làm Giám đốc Marketing (CMO) trong 7.690+ việc làm marketing đang mở trên JobShip — cập nhật liên tục, lọc theo lương, cấp bậc & địa điểm bằng thanh tìm kiếm thông minh.

Danh sách việc làm

Giám đốc trở lênMarketing

[Asia Strategic Holdings] Group Marketing Director

Lưu tin

Chia sẻ

Wall Street English

Thỏa thuận

Hồ Chí Minh·Full-time·đăng 40 ngày trước

JD chuẩn JobShipNội dung đã được JobShip sắp xếp lại giúp người đọc hệ thống nhanh hơn

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Yêu cầu ứng viên

• Minimum Relevant Experience: 15 years
• Minimum Supervisor Experience: 8 years
• Proven experience building or transforming marketing organizations, shared services, centers of excellence, or multi-brand marketing functions.
• Experience establishing performance frameworks, KPIs, and reporting mechanisms that drive accountability and continuous improvement.
• Demonstrated interest and practical experience in leveraging AI, automation, and emerging marketing technologies to improve productivity and effectiveness.
• Experience working in matrixed or multi-business environments where success depends on collaboration rather than direct authority.
• This includes developing scalable marketing frameworks, enabling Business Units through best practices and advisory support, driving the adoption of data-driven decision making, and leveraging emerging technologies, including AI, to improve marketing effectiveness and efficiency.
• Marketing Strategy, Governance & Standards
• Establish marketing policies, planning frameworks, and best practices that support consistent execution across Business Units.
• Standardize marketing planning, briefing, reporting, and production processes across Business Units.
• Develop scalable tools, templates, and workflows that improve consistency, efficiency, and execution quality.
• Promote data-driven decision making through reporting, analytics, CRM, and customer intelligence capabilities.
• Lead the evaluation, adoption, and governance of AI-enabled tools, automation solutions, and emerging marketing technologies.
• Identify innovative practices that improve productivity, content creation, customer engagement, and marketing effectiveness.
• Strengthen the capabilities of Brand Managers and local marketing teams through the sharing of best practices, tools, and methodologies.
• Foster a culture of accountability, innovation, collaboration, and continuous learning.
• Provide regular reporting and strategic insights on OKRs, strategic initiatives, marketing performance, risks, and opportunities.
• Oversee the Marketing Shared Service budget and ensure efficient allocation of resources and technology investments.
• Demonstrated ability to translate business objectives into scalable marketing strategies, operating models, and capability-building initiatives.
• Strong commercial mindset with a deep understanding of customer acquisition, customer lifetime value, marketing efficiency, and growth drivers.
• Ability to prioritize initiatives and allocate resources to maximize business impact.
• Strong understanding of marketing governance, operating models, process design, and performance management frameworks.
• Ability to drive adoption of new ways of working across diverse teams and stakeholders.
• Performance, Data & Customer Intelligence
• Strong understanding of marketing analytics, attribution, customer acquisition economics, CRM, customer segmentation, and marketing automation.
• Ability to leverage data and insights to improve decision-making, marketing effectiveness, and resource allocation.
• Ability to understand, evaluate, and leverage marketing technologies, AI tools, automation platforms, and data capabilities without necessarily being a technical specialist.
• Proven ability to build, lead, and develop high-performing teams across multiple markets or business units.
• Ability to foster a culture of accountability, collaboration, experimentation, and continuous learning.
• Ability to balance strategic thinking with pragmatic execution.
• Results-oriented and highly accountable, with the ability to operate effectively in a fast-changing environment.
• Minimum Academic Requirement: Bachelor
• Required Written Language: Excellent written communication in English
• Required Oral Language: Excellent oral communication in English
• The Group Marketing Director plays a critical role in strengthening marketing performance across the organization by creating the structures, tools, standards, and capabilities that enable Business Units to acquire customers more effectively, collaborate more closely, and scale sustainably.
• Monitor industry trends, customer behavior, and competitive developments to identify opportunities to strengthen marketing effectiveness across the organization.
• Promote structured experimentation and continuous improvement across the marketing organization.
• Leadership & Capability Development
• Build, lead, and develop a high-performing marketing organization across Vietnam and Myanmar.
• Build and maintain strong relationships with Business Unit leadership teams and Group stakeholders, including the Group Leadership Committee.
• Major Subject: Marketing, Branding & Communication, Digital Marketing, Market Research, Media, Business, or relevant majors
• Strategic Leadership & Business Acumen
• Ability to evaluate new technologies, identify high-value use cases, and scale successful innovations across an organization.
• Leadership & Capability Building
• Strong coaching and mentoring skills, with a track record of developing marketing talent and leadership capability.
• Strong interpersonal and communication skills, with the ability to influence senior stakeholders and align diverse teams around shared objectives.
• Curious, adaptable, and forward-looking, with a strong appetite for learning and innovation.

Mô tả công việc

• Key Purpose of the Job:
• The Group Marketing Director leads the Group Marketing Shared Service, operating as a center of excellence and internal marketing agency serving ASIA’s portfolio of businesses across the Group.
• The role is responsible for building and continuously improving the Group’s marketing capabilities, operating model, systems, governance, and innovation agenda.
• Key Areas of Responsibility:
• Define the strategic direction, governance framework, and operating standards of the marketing function across the Group.
• Marketing Operations & Shared Service Excellence
• Design, implement, and continuously improve the Marketing Shared Service operating model.
• Ensure the Marketing Shared Service delivers high-quality support and advisory services to internal stakeholders.
• Marketing Performance Frameworks & Customer Intelligence
• Establish performance management frameworks that enable Business Units to improve marketing effectiveness and capital allocation.
• Define standards for measuring customer acquisition, conversion, retention, customer lifetime value, and return on marketing investment.
• Support Business Units in identifying opportunities to improve marketing efficiency and performance.
• AI, Innovation & Marketing Technology
• Ensure successful innovations are documented, standardized, and scaled across Business Units where appropriate.
• Business Unit Enablement & Portfolio Synergies
• Facilitate cross-brand collaboration and customer ecosystem initiatives, including referral programs and shared customer engagement opportunities.
• Promote the replication of successful marketing initiatives across brands, markets, and customer segments.
• Stakeholder Management & Governance
• Represent the Group in relevant engagements with partners, technology providers, industry bodies, and external stakeholders.
• Ensure compliance with the applicable laws, regulations and industry standards.
• Required Competencies:
• Marketing Transformation & Operational Excellence
• AI, Innovation & Technology Adoption
• Comfortable operating in a rapidly evolving marketing and technology landscape.
• Personal Attributes
• Resilient, pragmatic, and comfortable navigating ambiguity while maintaining focus on outcomes.

Quyền lợi

• Enable Business Units through marketing frameworks, advisory support, coaching, and performance reviews.
• Recruit, retain, and develop marketing talent capable of supporting the Group's evolving strategic priorities.
• Ensure the marketing function continuously develops capabilities in marketing operations, analytics, CRM, performance marketing, AI, and emerging technologies.
• Ensure alignment between Group priorities and Business Unit marketing activities while allowing appropriate local flexibility.

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30/08/2026 — còn 20 ngày

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