Tin tuyển dụng [BD] Senior IT Product Marketing Specialist tại Bosch Group được JobShip tổng hợp từ jobs.smartrecruiters.com. Xem thêm 48 việc làm Product Marketing trong 8.020+ việc làm marketing đang mở trên JobShip — cập nhật liên tục, lọc theo lương, cấp bậc & địa điểm bằng thanh tìm kiếm thông minh.
Nhân viênProduct Marketing
[BD] Senior IT Product Marketing Specialist
Thỏa thuận
Ho Chi MinhFull-timeđăng 78 ngày trước
JD chuẩn JobShipNội dung đã được JobShip sắp xếp lại giúp người đọc hệ thống nhanh hơn
Yêu cầu ứng viên
- 7+ years of experience in Product Marketing, Platform Adoption, Enterprise Communication, or Change Enablement
- Experience driving adoption programs, transformation initiatives, or enterprise platform rollouts
- Ability to simplify complex technical concepts into clear and actionable messaging
- Must-Have
- Strong stakeholder management and collaboration skills in global environments
- Fluent English communication skills
- Strong storytelling, presentation, and executive communication capability
- High ownership, execution discipline, and proactive mindset
- Experience with workflow, automation, SaaS, or enterprise platforms
- Experience with AI/GenAI-related products or transformation initiatives
- Experience in change management, internal community building, or engagement programs
- Knowledge of analytics, reporting, or data-driven marketing approaches
- Exposure to Low-Code / No-Code platforms or Citizen Development governance
- Selection Process
- Shortlisted candidates will be invited to prepare a short presentation on a sample Product Marketing & Adoption Plan as part of the interview process.
Mô tả công việc
- Drive Adoption for Global AI Workflow Platforms
- Join Bosch Vietnam’s Global Product & Service organization to help shape the future of intelligent workflow platforms used by nearly 500,000 users worldwide.
- Built on modern Low-Code / No-Code technologies and evolving with AI and GenAI capabilities, our platform powers mission-critical enterprise processes at global scale.
- We are looking for a Senior IT Product Marketing Specialist who combines strong product storytelling, adoption strategy, stakeholder engagement, and execution excellence to drive platform awareness, trust, and user adoption globally.
- This role goes beyond communication — you will help influence product adoption, enable transformation, and build long-term engagement across global stakeholders and internal customers.
- Product Marketing & Communication
- Own product messaging, positioning, and internal branding for global workflow platforms
- Translate complex AI, automation, and workflow concepts into clear business value and user-focused communication
- Develop executive presentations, newsletters, launch materials, playbooks, demos, and enablement content
- Create persona-based communication for Executives, IT teams, Process Owners, Citizen Developers, and End Users
- Adoption & Change Enablement
- Drive product adoption, engagement, and migration initiatives across global stakeholders
- Support onboarding, training, UAT enablement, and user adoption programs
- Gather feedback and continuously improve communication effectiveness and adoption strategies
- Support Citizen Development enablement with clear governance and operational communication
- Stakeholder & Community Engagement
- Engage with global stakeholders, leadership teams, and internal customers across regions
- Support webinars, workshops, product showcases, and transformation initiatives
- Build and grow user communities, champion networks, and engagement programs
- Ensure consistent, professional, and proactive communication across channels
- Performance & Optimization
- Define and monitor adoption, engagement, and satisfaction KPIs
- Use data and insights to improve communication strategies and campaign effectiveness
- Contribute to AI product positioning with practical, credible, and user-centric messaging
Quyền lợi
- Competitive compensation and 13th-month bonus
- Premium healthcare and accident insurance
- Why Join Us?
- Drive adoption for global enterprise platforms used by hundreds of thousands of users worldwide
- Be part of a large-scale AI product transformation journey
- Collaborate with global Product, Engineering, and Business stakeholders
- Influence user engagement, product reputation, and transformation success at enterprise scale
- Opportunity to shape long-term product communication and adoption strategy
- Flexible and international working environment
Việc làm tương tự
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