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Nhân viênProduct Marketing
Brand & Product Marketing Executive
LI
Thỏa thuận
Thành phố Hồ Chí MinhFull-timeđăng 100 ngày trước
JD chuẩn JobShipNội dung đã được JobShip sắp xếp lại giúp người đọc hệ thống nhanh hơn
Yêu cầu ứng viên
- 2+ years of experience in the beauty industry or related fields
- Proficient in applying AI tools to enhance work efficiency.
- Creativity, trend sensitivity, and understanding social media, consumer behavior in the beauty category.
- Data-driven mindset with a result-oriented approach.
- AI-First Capability
- Comfortable learning and adopting new AI tools quickly.
- Strong skills in Microsoft Word and PowerPoint.
- Strong passion for health and beauty innovation.
- Eagerness to learn and adapt in a fast-paced, dynamic environment.
- At Lixibox, AI is expected to become a core part of how we work, make decisions, and scale the business. Every team member is expected to continuously learn, adopt, and improve AI-enabled ways of working.
- What we look for
- Curious about AI and new technologies.
- Strong problem-solving and systems thinking.
- Able to identify repetitive work and propose automation opportunities.
- Uses AI to improve productivity, decision quality, and execution speed.
- Open to experimenting, measuring results, and continuously improving workflows.
- Success in this role
- Actively incorporates AI into daily work.
- Contributes ideas to improve AI workflows and automation.
- Works effectively with AI assistants while applying sound business judgment.
- Helps build scalable, efficient operating processes rather than relying on manual execution.
- Excellent communication and stakeholder management skills.
- Ability to lead projects, execute with high quality and attention to detail, while prioritizing tasks effectively and performing well under pressure.
- We are building an AI-first organization.
Mô tả công việc
- Product Launches & Campaign
- Product Launches & Campaigns: Develop and execute launch strategies for new products, including pre-launch hype, social media engagement, PR, and influencer marketing.
- Positioning & Messaging: Collaborate to refine product positioning and messaging tailored to diverse audiences and across multiple marketing channels.
- Campaign Leadership: Take ownership of at least one campaign during the probation period from planning through execution to demonstrate strategic thinking and leadership capabilities.
- Ongoing Marketing Strategy: Contribute to the ongoing content calendar, and support monthly/quarterly communication strategies across the full funnel, segmented by touchpoint (earned, owned, paid) and content type.
- Go-to-Market Campaign Support
- Support the development and execution of comprehensive go-to-market plans for both new launches and existing product updates.
- Create compelling materials such as presentations, brochures, website content, sales material support revenue team
- Track and analyze campaign performance, providing actionable insights for optimization.
- Content & PR Management
- Create engaging content, including scripts for TikTok/Reels, livestreams, and event campaigns.
- Develop and execute content marketing strategies across digital channels (social, email, website).
- Collaborate with designers and creative teams to produce high-quality assets.
- Participate in product photography and beauty shoots.
- Edit text and visuals for social platforms, ensuring consistent brand voice and quality.
- Build and maintain relationships with KOLs/KOCs to amplify campaign impact.
- Seeding & Crisis Management
- Plan and execute detailed seeding strategies for product launches.
- Work with agencies to review, approve, and manage seeding content.
- Handle potential communication crises calmly and strategically.
- Market Research & Analysis
- Conduct market research to understand customer insights, competitor activities, and beauty trends.
- Analyze data and customer feedback to identify improvement opportunities.
- Collaboration & Communication
- Work effectively with cross-functional teams (Product, Sales, Customer Success, Finance & Accountants,.. ).
- Contribute to a collaborative and positive team culture.
- Reporting
- Provide regular reports on key performance indicators (KPIs) and campaign effectiveness.
Quyền lợi
- PVI Healthcare Insurance; Full insurance contribution on 100% contractual salary
- Salary: Thương lượng
- Company Yearly Performance Bonus;
- Annual Salary Review;
- Social Insurance (prescribed by state);
- We are seeking a dynamic and creative marketing professional to lead the successful launch and promotion of new products in the health & beauty category.
- 12 annual leave per year;
- Attractive income;
- Lunch and snack sponsored by Company;
- Parking - Monthly parking is covered by Company;
- Other benefits: Company Activities (happy hour party, team building party, quarter party, company trip), sport club, gift voucher…
- Employee Discount Code (Up to 50%)
Địa điểm & thời gian làm việc
- Location: LXB Company - Office
- Team: Product Marketing
- Working Location: 16th, 34 Road, Tran Nao Street, An Khanh Ward, Thu Duc City, HCMC.
- Line report: Product Marketing Lead
- Lixibox is a full-stack one-stop omni-channel solution for luxury affordable brands to reach GenZ consumers in Vietnam, one of the fastest growing regions in the world.
- We focus on optimizing operation by leveraging an in-house agency and the in-house technology solutions to bring the most effective brand launching that would benefit the end consumers.
- You will create engaging content, manage social media campaigns, build brand awareness, and drive sales — with the opportunity to lead full campaigns during the probation period to demonstrate leadership and execution excellence.
Ứng tuyển
- Application deadline: 07/05 — 31/07/2026
- RECRUITMENT PROCESS: (2 rounds)
- CV Application 1. In-house Interview with Line Manager and HR 2. Interview with the Head of Department.
Việc làm tương tự
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