Tin tuyển dụng Chief Marketing Officer (CMO) tại Công Ty Cổ Phần Công Nghệ Eup được JobShip tổng hợp từ VietnamWorks. Xem thêm 39 việc làm Giám đốc Marketing (CMO) trong 8.020+ việc làm marketing đang mở trên JobShip — cập nhật liên tục, lọc theo lương, cấp bậc & địa điểm bằng thanh tìm kiếm thông minh.

Danh sách việc làm

Giám đốc trở lênMarketing

Chief Marketing Officer (CMO)

Lưu tin

Chia sẻ

Công Ty Cổ Phần Công Nghệ Eup

Thỏa thuận

Hà Nội·Full-time·đăng Hôm qua

JD chuẩn JobShipNội dung đã được JobShip sắp xếp lại giúp người đọc hệ thống nhanh hơn

Kinh nghiệm

Từ •• năm

Kỹ năng chính

•• · •• · ••

Quyền lợi nổi bật

•• · •• · ••

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Yêu cầu ứng viên

• Minimum 10 years of marketing experience, including at least 3 years in a Head of Marketing/Marketing Director/VP Marketing/CMO role or equivalent.
• Experience in B2C technology, consumer app, marketplace, e-commerce, fintech, edtech, or large-scale digital platforms.
• Experience managing a portfolio of multiple products/customer groups; experience in product launches, market entry, or turnarounds is preferred.
• Strong capabilities in both brand strategy and integrated campaigns; deep understanding of performance marketing, product funnel, and unit economics (CAC, LTV, ROAS, payback).
• Capable of managing large budgets, agencies, and multidisciplinary teams; data-driven decision-making without compromising creative quality.
• Business acumen, ability to influence executive levels and resolve cross-functional conflicts;
• Phần Mềm CNTT/Dịch vụ Phần mềm
• NGÔN NGỮ TRÌNH BÀY HỒ SƠ
• Bất kỳ
• 10
• QUỐC TỊCH
• Không hiển thị
• Xem thêm
• Marketing Strategy, Integrated Marketing Campaign, Marketing Analytics, Brand Architecture, People Leadership
• CẤP BẬC: Giám Đốc và Cấp Cao Hơn
• NGÀNH NGHỀ: Tiếp Thị, Quảng Cáo/Truyền Thông > Tiếp Thị

Mô tả công việc

• Marketing and Branding Strategy
• Develop medium-term marketing strategies and annual/quarterly plans aligned with business strategy, revenue targets, and product portfolio priorities.
• Develop brand architecture, positioning, brand proposition, messaging system, and brand management principles for the company/product.
• Develop strategies for market and channel penetration; clearly define the roles of Brand, Product Marketing, and Performance Marketing.
• Advise the CEO and Board of Directors on customers, market, competition, trends, and growth opportunities.
• Integrated Marketing Campaigns
• Directly lead the development of the big idea, campaign platform, and integrated Paid-Owned-Earned plan; ensuring both brand strength and impact on user behavior.
• Manage the entire campaign lifecycle: brief, insights, concept, media, production, launch, real-time optimization, and post-campaign review.
• Design campaign portfolios according to objectives: brand building, user acquisition, product launch, market entry, seasonal growth, and reactivation.
• Establish creative standards and quality assessment mechanisms; select and manage agencies/partners, negotiate scope, and evaluate effectiveness.
• Responsible for campaign budget effectiveness, contribution to brand lift, traffic, user acquisition, conversion, and revenue within the assigned scope.
• Customer Insight, Brand Health, and Go-to-Market
• Build market research, social listening, customer insight, and brand tracking systems; translate data into decisions.
• Lead the go-to-market strategy regarding segmentation, positioning, messaging, launch plan, and channel plan; Product/BU owns the product decision-making and roadmap.
• Collaborate with Product, Data, and BU to understand funnels, conversion barriers, retention, and monetization; propose marketing-related experiments.
• Performance, Data, and Budget
• Establish metrics and dashboards: awareness/consideration, share of search/voice, traffic, CAC, ROAS, conversion, Marketing ROI, and user quality metrics.
• Allocate and adjust budgets across brands, products, markets, and channels based on agreed-upon strategies, data, and performance thresholds.
• Develop testing discipline: clear hypotheses, baselines, test design, success/stop criteria, and scaling mechanisms.
• Team Organization and Leadership
• Design a marketing operational model that aligns with the BU structure; clarify responsibilities between the Marketing Center, BU, Product, and Growth.
• Recruit, evaluate, develop, and succeed the team; build capabilities in Brand, Integrated Campaign, Product Marketing, Performance, Content/Creative, and Research.
• Establish processes for briefs, approvals, budget management, measurement, and post-campaign lessons learned.

Quyền lợi

• Salary, Bonuses, and Income:
• Annual bonus
• Salary review and increase once a year
• Project bonuses, performance bonuses, bonuses for holidays and Tet (Lunar New Year), etc.
• Full insurance coverage after probation, including social insurance, health insurance, and unemployment insurance as per government regulations.
• 12 days of annual leave.
• Competitive unlimited income, negotiable based on ability
• Annual health check-ups at major hospitals.
• Premium accounts for all company products/applications.
• Receive an onboarding gift set upon joining.
• Birthday gifts, welfare policies, Happy Time program, recognition, team building, and regular company trips.
• Opportunities for Personal Development:
• Thưởng
• Annual bonus; project bonuses, performance bonuses, and bonuses for holidays and Tet (Lunar New Year).
• Nghỉ phép có lương
• Thu nhập: Thương lượng
• Chăm sóc sức khoẻ
• In-depth career path: Opportunity to reshape marketing capabilities, build brand architecture, develop outstanding integrated campaigns, and play a crucial role in eUp's next growth phase.
• Participate in strategic decisions and have a high degree of autonomy over marketing strategy, branding, campaigns, budget, and team organization within your assigned scope.
• Opportunity to make a significant impact: Lead marketing for a B2C technology product ecosystem with a large user base in Vietnam and many international markets; directly build campaigns and brands capable of creating a clear impact on users and business results.
• Xem thêm

Địa điểm & thời gian làm việc

• 315 Truong Chinh Street, Phuong Liet Ward, Ha Noi
• 14/08/2026

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Nhà tuyển dụng công bố

14/09/2026 — còn 30 ngày

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