Freelance PPC & SEO Specialist (B2B Lead Generation) — No Agencies

Remote·Freelance·đăng Hôm qua

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About Us ScaffFloat is an ambitious UK business building innovative floating scaffolding and workboat solutions for the commercial sector. We’re looking for an experienced, hands-on PPC and SEO freelancer to help us refine our digital performance and make our marketing budget work harder to drive genuine B2B leads. We don’t want a massive agency — we’re looking for an individual specialist who knows their stuff, communicates clearly, and takes pride in delivering measurable results. What We Need Help With Google Ads / PPC: Audit, manage, and refine our search campaigns to improve targeting, boost lead quality, and maximise ROI. SEO & Conversion Performance: Improve on-page SEO, keyword visibility, and site experience so visitors actually convert into inquiries. Tracking & Analytics: Ensure GA4 and conversion tracking are rock-solid so we can make smart, data-led decisions. What We’re Looking For Proven track record in performance-driven B2B search marketing (PPC and SEO). A practical, data-minded approach — you like testing, tweaking, and optimising based on real performance. Clear, jargon-free communication and straightforward reporting. Expected time investment Initial set up: 10 hours Housekeeping: max 2hrs a week Project-based hours: as and when required with prior discussion. How to Apply (IMPORTANT) To show you’ve read this brief and aren’t an automated bidding bot: Start your application with the exact words "ScaffFloat Search". Answer this single question in 1 sentence: What is the main KPI you track to measure B2B search campaign success? Applications that do not include the phrase "ScaffFloat Search" at the start will be automatically archived. Need to be operating on UT or CET. Hình thức: Làm việc từ xa (remote).