Marketing Manager – Premium Alcoholic Beverage Industry

Develop and implement overall marketing strategies to grow the brand, increase sales, and drive business efficiency for the company.

Plan and execute Branding, Trade Marketing, Digital Marketing, Event Marketing, and communication activities for brands nationwide.

Manage Digital Marketing channels (Website, Social Media, Performance Marketing, CRM, etc.) to enhance brand awareness and boost sales revenue.

Build and manage communication plans, sales promotions, POSM, brand activations, and events for customers and partners.

Oversee marketing budgets and evaluate campaign performance using KPI and ROI metrics.

Analyze market trends, consumer behavior, and competitors to propose strategic brand development solutions.

Build, lead, and develop the Marketing team; collaborate closely with other departments and external partners to ensure smooth execution of marketing initiatives.

Leverage digital technology and AI tools to optimize marketing planning, content creation, data analysis, workflow automation, and overall team productivity.

Perform other tasks as assigned by the Board of Directors/Management.

Bachelor's degree or higher in Marketing, Business Administration, Communications, or related fields.

Minimum 3–5 years of experience in a Marketing Manager/Director role; priority given to candidates from FMCG, F&B, wine, alcoholic beverages, premium consumer goods, or retail chains.

Fluent in English (4 skills); experience working with foreign partners or expatriate managers is a plus.

Experience in Marketing strategy, Brand management, Event Marketing, and budget management; strong Digital Marketing expertise and Premium/Luxury industry experience are highly preferred.

Strong strategic thinking, leadership, team management, data analysis, communication, and negotiation skills.

Proficient in applying AI tools or similar platforms to support marketing planning, content creation, data analysis, reporting, and operational efficiency.

As a company with many years of experience in the import and distribution of premium alcoholic beverages in Vietnam, the Company is steadily building a solid market position and expanding its operations nationwide.

Driven by a highly professional and experienced team alongside foreign experts, the Company focuses on developing a high-quality product portfolio while promoting product knowledge, culture, and refined beverage appreciation among Vietnamese consumers.

The Company aims to cultivate a professional, dynamic, and people-centric working environment where individuals are encouraged to take initiative, innovate, and maximize their potential.

Beyond offering competitive, fully compliant benefits and welfare policies, the Company prioritizes long-term career growth, fair compensation, and clear advancement pathways for its team.

With a strong commitment to sustainable growth and continuous innovation, the Company welcomes talented, ambitious professionals who seek a long-term partnership in a dynamic, high-opportunity environment with substantial room for personal and career growth.