Strategic Communications Senior Manager

Yêu cầu ứng viên

• 7+ years of experience in communications, corporate affairs or public relations
• Proven experience in internal communications, media relations and corporate events
• Experience working with senior leadership and managing sensitive issues
• Experience in regulated industries preferred
• Experience in issue and crisis communication management [Strong stakeholder management and advisory capability for senior leadership [Advanced communication, storytelling and messaging skills
• Advise leaders on messaging, tone and sequencing to drive understanding, trust and engagement
• Specialized knowledge
• Education and experience
• Bachelor’s degree in communications, Journalism, Marketing, Business or related fields
• Develop and approve key messages, Q&As statements, and spokespeople briefing materials.
• Support CEO and senior leaders with speeches, talking points, presentations and key messages for internal and external forums.
• Translate complex business, financial, and transformation topics into clear, engaging, and timely internal messages.
• Administration & support other activities within MKT
• Support and lead other Marketing (MKT) activities or ad-hoc projects as assigned to ensure the team achieves its objectives.
• External communications & Media relations
• Lead external communications strategy, including media relations, press releases, corporate announcements, and reputation management.
• Act as the primary communications lead for media engagement, supported by PR agencies where applicable.
• Proactively manage reputational risk, issues, and crisis communications in collaboration with Legal, Compliance, Risk and Regional Communications.
• Ensure all external communications are accurate, complaint and aligned with SLV brand and global standards.
• Leadership Communications & Thought Leadership
• Identify opportunities to strengthen Sun Life Vietnam’s thought leadership and corporate narrative in line with business strategy.
• Ensure consistency between leadership messaging, brand positioning and business actions.
• Internal communications
• Own SLV’s internal communications strategy across employees and advisors, aligned with business priorities and leadership direction.
• Oversee internal communication channels (e.g. email announcements, town halls, leadership messages, intranet/employee platforms).
• Partner closely with HR, Leadership Team, and Compliance to support change management, engagement, and culture initiatives.
• Own administrative tasks related to external communications projects including payments, reports, etc.
• Strong knowledge of corporate communications, media relations and employee communications
• Understanding of communications practices in financial services or regulated industries