Marketing Engagement & Growth Coordinator

Giới thiệu công ty

Yêu cầu ứng viên

• 2–3 years minimum in marketing or communications, with at least some ownership of a campaign or channel end-to-end.
• Working knowledge of HubSpot, Meta for Business, and Canva/Adobe.
• Can brief and direct video production, whether or not you edit themselves.
• Degree or coursework in journalism/communications or a related field.
• Ideal Candidate
• Strong English writing/editing (Vietnamese a plus).
• Organised, adaptable, and agile.

Mô tả công việc

• As Marketing, Engagement, and Growth Coordinator, you run the marketing and business development function day to day.
• Working directly with the Chairman, you set the strategic vision for all marketing and business development activities.
• You will lead campaign planning, drive member engagement, and identify growth opportunities through lead generation.
• Additionally, you will manage our CRM system, oversee budgets and resources, track KPIs, and closely collaborate with the founder and leadership team to ensure alignment with strategic goals.
• This role will be pivotal in scaling our business and deepening member connections.
• Own the annual marketing and member growth plan; set priorities and sequencing with the Chairman.
• Own the marketing budget: allocate spend, evaluate ROI, and decide what to cut or scale.
• Set the editorial and content direction across email, social, and video.
• Direct junior staff and external partners (designers, videographers, agencies).
• Deliver campaigns end-to-end (email, social, and digital), outsourcing or delegating where capacity requires.
• Manage the CRM system: data quality, pipeline stages, lead scoring, and source attribution.
• Identify growth opportunities: new member segments, partnerships, event formats, and build the case for them.
• Own the process for handling prospective member and event enquiries, ensuring leads are captured and followed through.
• Ensure marketing, membership, and business development goals stay aligned.
• Mentor or direct junior/coordinator-level support as the function grows.
• Notes
• Live within 40 minutes of Lakeview City.
• Submit resumes in English only.
• Shortlisted candidates will be contacted.

Quyền lợi

• International, growth-oriented environment.
• Exposure to senior executives and events.
• Opportunity to grow skills and leadership.