Tin tuyển dụng User Growth and Digital Manager tại GALAXYJOY JSC được JobShip tổng hợp từ VietnamWorks. Xem thêm 80 việc làm Growth Marketing trong 7.740+ việc làm marketing đang mở trên JobShip — cập nhật liên tục, lọc theo lương, cấp bậc & địa điểm bằng thanh tìm kiếm thông minh.

Danh sách việc làm

Quản lýGrowth

User Growth and Digital Manager

Lưu tin

Chia sẻ

GALAXYJOY JSC

Thỏa thuận

Hồ Chí Minh·Full-time·đăng 24 ngày trước

Hạn nộp hồ sơ

📅

Nhà tuyển dụng công bố

21/08/2026 — còn 6 ngày

JD chuẩn JobShipNội dung đã được JobShip sắp xếp lại giúp người đọc hệ thống nhanh hơn

Kinh nghiệm

Từ •• năm

Kỹ năng chính

•• · •• · ••

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Yêu cầu ứng viên

• >5 years of experience in Digital business or FMCG, Retail with a deep focus on performance-based growth marketing, demand & revenue growth
• Experience building, leading, and managing a team of direct reports
• A background in owning and managing a budget, forecasting, and delivering on monthly goals of spend, CPA, ROAS, Retention and LTV
• Proven ability to leverage multiple data sources to develop hypotheses and execute rapid test and learn strategies
• Deep expertise of ad/web/email reporting and analytics platforms, such as Google AdWords, Facebook, Google Analytics, Optimizely, etc.)
• Comfortable with data, analytics, CRM and loyalty programs coupled with creativity and a passion for branding
• A hunger to learn and ability to flourish in a dynamic, high-growth, entrepreneurial environment
• Entrepreneurial, self-starter with hands-on approach
• Education & Work Experience
• BA/BS degree (in lieu of degree, four years of relevant work experience)
• Skills & Personal Attributes
• Both a strong strategic thinker, with the ability to translate quantitative and qualitative data/insights into strong marketing strategies, and a highly organized “doer,” with a data-driven mentality and a bias towards action
• Detail-oriented with the ability to manage projects from inception through execution
• Excellent communication skills, both verbal and written

Mô tả công việc

• The User Growth and Digital Manager is the driving force behind expanding the SkyJoy loyalty member base.
• You will be responsible for building and executing strategies to accelerate User Acquisition, drive Activation and Retention, and optimize Digital Conversion across all platforms.
• This role manages the performance marketing budget and owns the growth funnel to ensure SkyJoy remains the fastest-growing loyalty ecosystem in Vietnam and regional.
• Growth Strategy & Execution
• Define, execute, and optimize the end-to-end user growth strategy to achieve aggressive KPIs for new member acquisition and active users (MAU/DAU).
• Own and continuously improve the full growth funnel (AAARRR):
• o Awareness
• o Acquisition
• o Activation
• o Retention
• o Referral
• o Revenue
• Identify, test, and scale new growth channels, including:
• o Performance Marketing
• o Strategic Partnerships (Vietjet Air, HDBank, Vikki Digital Bank, Phú Long, F&B, Retail, FMCG, etc.) o Referral & Loyalty Programs
• Digital Marketing & Performance Marketing
• 2.1 Performance Marketing Management
• Manage and optimize the performance marketing budget across:
• o Facebook
• o Google
• o TikTok
• o Apple Search Ads
• Drive app installs, registrations, and customer acquisition at an optimal CAC (Cost per Acquisition).
• 2.2 Organic Growth & Acquisition
• Lead SEO and ASO (App Store Optimization) initiatives to improve organic visibility and app downloads.
• Identify opportunities to improve organic traffic and conversion performance.
• 2.3 Campaign & Creative Optimization
• Partner with Marketing and Creative teams to develop and optimize high-converting:
• o Advertising creatives
• o Landing pages
• o Acquisition campaigns
• Product Growth & Conversion Optimization
• 3.1 User Journey Optimization
• Collaborate closely with Product and Technology teams to improve onboarding experiences and remove user journey friction points.
• 3.2 Experimentation & A/B Testing
• Design and implement A/B testing frameworks for:
• o Product features
• o UI/UX elements
• o Promotional mechanics
• Analyze results and scale winning initiatives.
• 3.3 Marketing Technology & Personalization
• Leverage Deep-linking and Marketing Automation platforms (e.g., Insider, CleverTap, MoEngage) to deliver personalized user experiences and improve engagement.
• User Retention & Engagement
• 4.1 Lifecycle Marketing
• Develop and execute lifecycle campaigns through:
• o Push Notifications
• o ZNS
• o Email
• o SMS
• Re-engage dormant users and increase SkyPoint earning and redemption frequency.
• 4.2 Customer Segmentation & Personalization
• Analyze user behavior and transaction data to segment audiences effectively.
• Deliver targeted, right-time, right-message offers to improve retention and engagement.
• Leadership & Performance Analytics
• 5.1 Team Leadership
• Lead, coach, and mentor User Growth Specialists and Interns.
• Foster a high-performance, data-driven, and growth-oriented culture.
• 5.2 Data Analytics & Reporting
• Establish and maintain growth dashboards to monitor business performance.
• Provide weekly and monthly reports on key growth metrics, including:
• o CAC (Customer Acquisition Cost)
• o LTV (Lifetime Value)
• o Retention Cohorts
• o Conversion Rates
• o MAU/DAU
• o ROI of Growth Initiatives
• Other Responsibilities
• Perform other duties and projects assigned by the Board of Management (BOM).

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